Is a trademark search necessary?

Where a trademark is not compulsory, it is highly recommended if you are thinking about adopting a new brand.

Conducting a thorough search to make sure that your proposed trademark is available for use and registration and also whether there would be any potential conflicts with any trademarks that are already registered. This will help eliminate any risks of infringement wither another party's rights and also could save a lot of time and money in the long run.

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